Basics of E-Commerce Packaging
With the rise of e-commerce it is important to make sure your brand stands out. The right packaging makes a huge impact on your consumers, but sourcing all the materials needed can be time consuming. If you’re not sure where to get all the elements to make for a memorable unboxing experience or ordering all the materials from various companies is taking up valuable time, you’re not alone. That’s why we’re here to break down the basic elements of e-commerce packaging and help you find exactly what you need.
Custom Boxes - There are many factors that can impact the kind of box you should be using. If you’re shipping perishable items like food or pharmaceuticals, you might need a cooler or an insulated box. For smaller items like vitamins and beauty products or light-weight pieces of clothing, a mailer box would be perfect. Next, it’s time to decide if you want your box to be printed. You can add a simple logo or design the whole box.
Mailers & Envelopes - A mailer or padded envelope is another great option for small or flat products. Mailers and envelopes come in all different sizes and materials. These can also be customized with a logo or full design.
Poly Bags - If you’re shipping a package with multiple items, poly bags help to keep the individual items separated and protected. Poly bags come in all kinds of sizes and thicknesses.
Protective Packaging - There’s a wide variety of protective packaging materials available that will keep your items safe during transit such as foam, bubble, paper, and void fill. Every kind of protective packaging offers different benefits that can help ensure your products arrive safely.
Tape - Tape is an essential component of any packaging application. There are many different types of tape that a packaging expert can help you choose from. Some tape can even be printed with your logo or design.
Decorative Paper - Colored tissue paper or crinkle paper helps to create a fun and memorable unboxing experience for your customers. Adding elements like this to your package is a great branding tool as well.
Labels & Stickers - Finally, complete your package with custom labels and stickers. Labels and stickers help to improve your brand identity and are great for promotion.
Getting all these materials doesn’t have to be difficult. Katzke Packaging Co. is your one-stop shop for all your e-commerce packaging needs. From cost-effective supplies to services including fulfillment and assembly, our packaging experts will work with you to find the perfect solution for your business. Contact us today!